Everybody knows where La Rambla is but few people are aware that this avenue has its very own “festa major” (big annual festival). It will be held between October 7 and 12 in honour of Our Lady of the Rosary whose statue can be seen on the side of the Palau de la Virreina, a spot where florists used to go to pay worship. After the attacks this summer that saw the death of dozens of people on La Rambla, this year the festa major is more meaningful than ever.
Since the florists’ popular worship of Our Lady of the Rosary is at the heart of the festa major, flowers are the most important aspect of this festivity. One of the main events is ‘La Rambla en flor’ during which dozens of emblematic buildings on the avenue are adorned with flowers and open their doors to the public. There will be flower decorations at Arts Santa Mònica, Gran Teatre del Liceu, Palau de la Virreina, Palau Moja, etc. All these centres will also open their doors for guided tours, small performances, etc.
On Saturday morning one of the other typical events at the festa major will be held, a floral action known as ‘un flor un desig’. This involves covering a large net with different coloured roses. Participation is open to everyone. This will take place from 11.00 am in front of Palau de la Virreina. On the other days of the festa major, there will be dances, hot cocoa parties and concerts. On October 18, the Friends of the Rambla Association, which organises the festa major, will name the prize winners of the Ramblista d’Honor competition.