This work, by HandMadeDance Company and digital artist Pelayo Méndez, was recently awarded at Future Internet - Performing Arts.
Future Internet - Perfoming Arts contest, hosted by Direcció de Creativitat i Innovació de l’Institut de Cultura de Barcelona, recently awarded ‘Croma’, by the dance company HandMadeDance i digital artist Pelayo Méndez. These awards, thanks to the new technologies of future Internet, are intended to boost research and experimentation in new formats and creative content. The jury valued projects which used technology and broadband Internet, balancing this innovation and the artistic and esthetic quality of the projects.
‘Croma’ is an audiovisual dance show which develops simultaneously in different locations. This work by HandMadeDance and Pelayo Méndez is a networking and decentralized show, where each stage is a pixel. “A pixel is a screen’s basic element. We need hundreds of them to make a word and thousands to show a whole picture. Our lifes, our sensations and memories are written every day from this small light spots” ‘Croma’ authors told.
‘Croma’s innovatory character lies within the merging of technology into the show’s narrative. ‘Personally, I’m interested in narrative and metaphors hidden in technology and programming’s operation, and its implementation in other storytelling areas’, Pelayo Méndez stated. The artist adds that with ‘Croma’ “we try to get into the narrative of Ultragrid, software responsible for linking the distant locations which form the show via streaming’. ‘Mostly, we wanted to avoid an incidental use of technology and building the show around its own sense’, he said.
‘having been selected by PI -Performing Arts allows us to make ‘Croma’ a reality and explore Ultragrid’s possibilities. The idea is that ‘Croma’ grows and turns into a network show made worldwide’, stated Pelayo Méndez, digital artist who works from visual and interactive electronic narratives generated in real time.
As for Andrea Lust and Neus Ledesma, founders of HandMadeDance, they said FI - Performing Arts ‘is a great opportunity to support artistic projects which merge new technologies with performing arts’. ‘Thanks to this contest we’ve had doors opened to us to endless possibilities supported by these technologies, which, without the support of FI - Performing Arts, we might have never considered. The contest favours a link between this to areas of unimaginable resources and, therefore, research of new horizons for performing arts’, the founders of HandMadeDance stated.
More information on FI-Performing Arts here.
Information about the event
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